DELIVERABLES

Concept, Strategic media campaign, Creative assets, Applicant tracking system (Teamtailor), Recruitment services - Candidate management, Recruitment services - Sourcing, Ongoing strategic recruitment partnership

CHALLENGE

In the face of Covid-related challenges like lockdowns, border closures, and immigration restrictions, many industries, including Construction, grappled with acute talent shortages. This shortage began to significantly affect businesses, including Naylor Love, which boasted a solid reputation in the market. Recognizing the need to adapt to market challenges and fierce competition, they understood the imperative to shift from a decentralized model heavily reliant on traditional agencies to a more proactive sourcing approach, all while safeguarding and bolstering their employer brand.

SOLUTION

We collaborated closely with Naylor Love to design and implement a comprehensive outsourced recruitment solution.

Our approach encompassed several key elements:

  • Assembling a dedicated recruitment team equipped with deep expertise in Construction.
  • Crafting tailored brand and campaign materials to enhance Naylor Love's appeal.
  • Implementing a multi-channel sourcing strategy informed by industry insights.
  • Refining recruitment processes to prioritise an exceptional candidate experience.
  • Introducing applicant tracking technology to streamline requisition management, reporting, and analytics.

IMPACT

We have just celebrated 2 years of partnering with Naylor Love and we are proud of the impact we have made.

To date we can celebrate:

  • Enhanced engagement levels among both candidates and hiring managers.
  • Decreased reliance on external agencies, resulting in cost savings.
  • Established key success metrics.
  • Reduced number of open vacancies, positively influencing overall retention metrics.
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